In India, there has been a significant growth of women entrepreneurs who are not only heading large firms and organisations but has been heading SMEs also. They have also changed the market with their innovative strategies, ideas, and designs. Women of India are no longer shying away from venturing into new business areas and direction
Though women have come a long way in this society still it is not easy for a woman to become a leader in this patriarchal society and it is as much difficult to be a female entrepreneur. So even a woman with the right spirit and motivation can struggle to decide and start her business.
Women entrepreneurs are the one that not only contributes to the GDP but also play an outstanding role in meeting up to the societal challenges. However, the number of women entrepreneurs in India remains relatively low. In India, a large percentage of women enterprises are micro enterprises that women undertake as a forced economic activity.
Women are generally recognized as homemakers with little to do with economy or commerce. But this picture is changing and in modern India, more and more women are taking up entrepreneurial activity mainly in medium and small-scale enterprises. Women entrepreneurs doming 50s fall into two categories. One set took to creating and managing an entrepreneurial
Past few years have definitely witnessed a rise in a number of women entrepreneurs in India, but the struggle they do and obstacles they face to come up to that level still remain in dark shadows. India due to its cultural history holds a very strong traditional image of women where she was never a
