Women are generally recognized as homemakers with little to do with economy or commerce. But this picture is changing and in modern India, more and more women are taking up entrepreneurial activity mainly in medium and small-scale enterprises. Women entrepreneurs doming 50s fall into two categories. One set took to creating and managing an entrepreneurial activity where there was no income producing male. The second set took tremendous courage to break through the social maps and coding to take. Charges of the business the husband had left or else her family would be the losers. In the sixties, women took small steps to start small one-woman enterprises at home and from home for self-occupation and engagement.
The women in seventies opened up new frontiers and developed not only yearning but ambitions for self-employment and employment generation. These women wanted marriage, home, children as well as occupation. They accepted the share of the work and responsibilities for success and growth of their enterprise. Even as women are getting the education, they face the prospect of unemployment. In this background, self-employment is regarded as a cure to generate income. The Planning commission, as well as the Indian government, recollects the need for women to be part of the mainstream of economic development. Women entrepreneurship is seen as a constructive approach to solve the problems of rural and urban poverty.
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Women entrepreneurs in India are handicapped in the situation of classifying and running businesses on account of their usually low levels of skills and for want of support system. The transition from homemaker to the enlightened businesswoman is not that easy. But the trend is changing. Women all over India are showing an interest to be economically individualistic. Women are coming forward to the business arena with ideas to start small and medium enterprises. They are willing to be inspired by role models- the experience of other women in the business arena.
The role of women entrepreneurs is substantially applicable in the situation of large-scale unemployment that the country faces. The modern large-scale industry cannot absorb much of labor as it is capital concerted. The small-scale industry plays an important role in gripping around 80% of the employment. The tradition that women cannot engage in productive employment needs to be dispelled. They can be uplifted to set up small and medium scale industries on their own initiative. Women Entrepreneurship development is an important factor in economic development of India.
Rural women can be heartening to start cottage industries. Rural-based small enterprises have been heartened by the government by various schemes-such as Training of Rural Youth for Self-Employment (TRYSEM), Development of Women and Children in Rural Areas (DWCRA) and Integrated Rural Development Program (IRDP). The aim is to eliminate poverty through entrepreneurial programs. The government must enlarge appropriate policies that help to increase women entrepreneurship. System administration arrangements must be given and also satisfactory business enterprise mindfulness preparing ought to be given utilizing the assistance of neighborhood NGOs. Credit facilities must be made available and marketing help must be provided. All these will help enrich a culture of women entrepreneurship in India.